|DATE||MY ROLE||CONRIBUTION||TOOL USED|
|October 2015||UX Researcher||Research||Recyclable Materials|
I led our team and participated in all of the observations and interviews.
CAMPUS RECYCLING IS LOW.
Campuses produce a lot of waste, there has been initiatives on campus to encourage recycling. They have been somewhat successful. However, to make the numbers better we decided to find out what can make the experience more pleasant for students to do more recycling.
LIONIZE THE USERS.
We observed students and others when throwing out their trash and were surprised by the amount of recyclable items that were thrown out to the trash bin. We also conducted interviews to understand how much student know about recycling on campus. To our surprise, most interviewees expressed that they do not get much education in high school or anywhere else but would loved to get more education about recycling.
Based on our interviews and observations, we made the following artifacts to help us brainstorm solutions.
After we came up with the diagrams and personas, we started brainstorming.
After contemplating different ideas we had, such as see-thru bins and social media campaign, we decided that the need for a cultural move is hugely needed. Schools can include recycling into their classes or advocate more on their social media accounts. As far as our project, we decided to reduce the cognitive load for students to recycle as they go without having too think too much. The result is Recycle Hero. It's a screen that shows how many people have used the recycle bin and award them with "Hero" label. Here is a very rough prototype we came up with:
After they use the blue recycle bin, they are awarded with the "HERO" name. Here is a mock up of the screen:
Based on the feedback we received, here is how the next iteration of Recycle Hero would look like.
THE SLAES PITCH
Please use the blue arrows to navigate through the presentation.